HOSTED BY
Nathan Anibaba
Chris Hirst is Global CEO of Havas Creative – a multi-disciplinary marketing services group.
After a decade in CEO positions, he has a proven track record of leading transformation.
He believes in the principles of an open culture – where people are given permission to take risks and make mistakes.
He is actively engaged in broadening the appeal of the advertising industry and sees diversity and social mobility as key factors in the future health of the creative industries.
His book, No Bullsh*t Leadership was the Business Book Awards Winner for 2020
If you’re interested in:
?What clients are now asking Havas in global pitches
?How to lead an agency with 40,000 employees
?How Havas thinks about the future of their business
?How B2B brands can better engage their clients
You will find the conversation fascinating.
_________________________________________________________________________________
This week’s episode of Agency Dealmasters is sponsored by Accountinsight
Built for B2B marketers. Managed by B2B agencies
Nominated Emerging Vendor of the Year at the B2B Marketing 2021 Martech Awards.
AccountInsight helps you deliver targeted, tailored ads to high-value companies. Today’s B2B buyers decide digitally, and in teams of up to 40 people.You’re no longer marketing to one person, you’re marketing to whole accounts. That’s why smarter B2B marketers use Account Based Advertising.
