Jason Megson is the Managing Director and Vice president at George P Johnson. One of the leading experience agencies in the world. He has been with the business for about 5 years and has helped them double in size over that time.
Even though this was recorded a while ago, now is the perfect time to release it because, we will all be getting back to events in the next few months so if you want to know what makes world-class events, this one is for you.
They’ve been around for over 100 years and work with the world’s top brands to deliver creative solutions and experiences.
We talk about how to create experiences for B2B brands today and how they are applying principles the consumer world. He shares some fascinating examples.
We talk about how GPJ think about international expansion, and the framework he uses to decide how and where to do so.
This is a tour de force conversation with a business leader really at the top of his game.
If you are interested in:
- Delivering world class events
- The future of experiences
- Doubling their business
- Stakeholder managment
- International expansion
- Simplifying your strategic thought
This is the podcast for you.