Mandy Merron is a partner at Moore Kingston Smith.
They are one of the Uk’s leading accountants and business advisors, with over 500 employees and 60 partners. Their network spans 30,000 people across 100 countries. They have been around since 1923.
Mandy now runs the media business which is now over 100 people.
If you are remotely interested in:
- Growing your services firm, value prop, new business
- Recruitment of top talent
- The key stages of growth in creative services firms
- What we learn from other recessions that we can apply now
We go really deep into how to win new business, she spends a lot of time talking to clients about their value proposition and finding the right TRIBE of the client.
She has some fascinating ideas on how to win new business. She says new business is really an attritional process, you need to keep delivering it day in day out.
If you’re interested in any of that then this is the podcast for you.